Apple has got the answer for dropped iPad sales, simply increase its size!
Unveiling the larger version of tablet the Apple CEO revealed the device name as iPad Pro with a 12.9 inch screen that can be used with both hands and has the feature of running two applications simultaneously. The reason behind the new design is to prove that it can be used other than surfing web and just watching videos.
The other new features introduced in this model are a smart keyboard and a stylus pencil to help the user interact with the tablet in a more specific way. The CEO also told during the San Francisco event that in five years iPad has changed the way of creation, learning and working and claimed that iPad Pro is their best creation.
The staring price of iPad Pro is approximately $1000 with 32 GB of storage and this includes keyboard and pencil also. This step is Apple’s effort to attract users in crashing tablet industry. The iPad sales was a weak spot for the company for several years and has witnessed consecutive decline for six years.
According to analysts consumers are reluctant to buy new tablets as they opt for large screen iPhones and computers. Another factor that has contributed to low iPad sales is that Apple has not tried much to increase the demand by offering jumps in tablet technology but now is taking new measures to turn around the things like IBM partnership to increase iPad sales and targeting the business users. The new release might help in creating demand as tech industry is inclined towards devices which lie in between laptops and tablets and Apple can gain the advantage by offering a device like that.
The interesting part of these new moves is that they are from the trend of the industry, which has been happening for some years recently. For example Microsoft announced keyboard for its tablet and later on added a stylus also. But if we look at Apple Pencil it goes against the view of Steve Jobs the cofounder of the company as announcing the iPhone back in 2007 he clearly said that people don’t want to use stylus anymore as its annoying to carry and store, so we are not going to use the stylus.
Aside from the accessories, Apple also introduced some other technologies to attract the new iPad Pro like battery that could give 10 hours as well as four speakers covering both sides. The battery enhancement is due to new technology called variable screen, which saves power when there are no images to display and the speed has been enhanced due to a new chip named A9X, which gives increased speed almost double to PCs in use currently. The frame of iPad pro is little thicker than the current iPad and the whole device is approx 1.5 pounds more than the current iPad.
Unveiling the larger version of tablet the Apple CEO revealed the device name as iPad Pro with a 12.9 inch screen that can be used with both hands and has the feature of running two applications simultaneously. The reason behind the new design is to prove that it can be used other than surfing web and just watching videos.
The other new features introduced in this model are a smart keyboard and a stylus pencil to help the user interact with the tablet in a more specific way. The CEO also told during the San Francisco event that in five years iPad has changed the way of creation, learning and working and claimed that iPad Pro is their best creation.
The staring price of iPad Pro is approximately $1000 with 32 GB of storage and this includes keyboard and pencil also. This step is Apple’s effort to attract users in crashing tablet industry. The iPad sales was a weak spot for the company for several years and has witnessed consecutive decline for six years.
According to analysts consumers are reluctant to buy new tablets as they opt for large screen iPhones and computers. Another factor that has contributed to low iPad sales is that Apple has not tried much to increase the demand by offering jumps in tablet technology but now is taking new measures to turn around the things like IBM partnership to increase iPad sales and targeting the business users. The new release might help in creating demand as tech industry is inclined towards devices which lie in between laptops and tablets and Apple can gain the advantage by offering a device like that.
The interesting part of these new moves is that they are from the trend of the industry, which has been happening for some years recently. For example Microsoft announced keyboard for its tablet and later on added a stylus also. But if we look at Apple Pencil it goes against the view of Steve Jobs the cofounder of the company as announcing the iPhone back in 2007 he clearly said that people don’t want to use stylus anymore as its annoying to carry and store, so we are not going to use the stylus.
Aside from the accessories, Apple also introduced some other technologies to attract the new iPad Pro like battery that could give 10 hours as well as four speakers covering both sides. The battery enhancement is due to new technology called variable screen, which saves power when there are no images to display and the speed has been enhanced due to a new chip named A9X, which gives increased speed almost double to PCs in use currently. The frame of iPad pro is little thicker than the current iPad and the whole device is approx 1.5 pounds more than the current iPad.
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